Creative Direction including post-production editing, sound, and storyline.
Agency: Column 5
Creative Direction, Strategy, & Design of all rebranding efforts including collateral, advertising, display ads, signage, event graphics, brand guidelines, swag, digital assets, presentation templates, etc.
Creative Direction, Strategy, & Concept Creation for design and testing of home, career, product, and solution pages.
Agency: Definery
Creative Direction, Strategy, & Design for two interactive Dreamforce booths.
Agency: Sparks
Creative Direction & Design of conference branding including signage, collateral, swag, layout, furniture selection, structure design, digital assets, and website
Branding for a talk series to promote inclusivity & diversity in the tech space. The series focused on inspiring stories from leaders in the community, discussions around impact, and concentrated on answering important questions:
• How are we addressing the unique challenges of women, people of color, and the LGBTQ community?
• How are we shaping the future of work for those with disabilities?
• Are we actively championing equity and inclusion with the resources we’ve been given or are we passively playing a role in the status quo?
Creative Direction, Logo Development, Naming & Design
Creative Direction including casting, script development, styling, and storyline.
Agency: Column 5
Production: Change for Balance
Branding and buildout for the Delphix Company Kickoff
Creative Direction & Design
New Relic's second annual two-day user conference
Creative Direction of all conference branding, including signage, collateral, swag, etc.
Art Direction of all visual aspects: layout, furniture selection & design elements
Design system and branding assets for quarterly global user groups
Creative Direction & Design
Art Direction including visuals, story, sound, voiceover direction, and post-production editing.
Agency: Bonfire Labs
Coffee shop branding and development
Creative Direction & Design
New Relic's third annual two-day user conference
Creative Direction of all conference branding, including signage, collateral, messaging, swag, etc.
Art Direction of all visual aspects: layout, furniture selection & design elements
New Relic branded marketing t-shirts
Creative Direction, Design, & Copywriting
Culture photoshoot of employees for New Relic's website
Art Direction & Styling
Photographer: Brendan Mainini
Poster for FutureStack14 kickoff party featuring OK GO
Creative Direction & Design
iOS 7
An infographic for New Relic showing data for the first 48 hours after the iOS 7 launch
Creative Direction & Design
FS13
Infographic showing data from New Relic's second-annual two-day user conference
Creative Direction & Design
Year in Review
Infographic showing an overview of New Relic's year
Creative Direction & Design